We created 6 audiovisuals and prints starring the 6 most outstanding professors of the Tec.
“ This campaign tries to extol their teachers by talking about the "Faculty of Impact" that they have in their field and in the teaching they leave their students.
Knowledge is fire, powerful, dazzling, born from a spark and fed by what it touches.
It transforms, it expands and when it is shared it grows even more.
It involves passion and at times can be searing but also warm and comforting.
It is a guide, it is light… it is alive.
Each teacher is the guardian of that fire, and its main faculty is to detonate it in each student to inspire them to do things even better... to make it eternal together. “
